Amanda Melaré
MARKETING & COMMUNICATIONS
Bio
A Brazilian immigrant woman in Canada.
With over a decade of experience in marketing and communications,
I am passionate about telling stories.
Throughout my career, I have worked with various national
and multinational organizations to create compelling narratives, effective brand promotion strategies, memorable events, and
digital marketing plans.
My expertise extends to social responsibility, diversity & inclusion initiatives, and I take great pleasure in engaging with diverse audiences to deliver impactful campaigns that leave a lasting impression.
Bachelor's Degree, Journalism (2011)
Postgraduate Degree, Corporate Communication (2015)
FACULDADE CÁSPER LÍBERO, São Paulo/Brazil
Selected Projects
01.
Annual and Social Reports
02.
Books
03.
Brochures and Presentations
DIAS CARNEIRO
MATTOS FILHO
Briefing | Writing | Proofreading | Image Curation | Interviews | Deadlines Management
04.
Websites
DIAS CARNEIRO
MATTOS FILHO
05.
Branding
DIAS CARNEIRO
Benchmarking
Writing
Image curation
Daily updates
Collaboration with agencies for new website development
Art development for invitations,
social media, campaigns, etc.
Management of the new brand
06.
Videos and Photo Shooting
Scriptwriting | Storyboards development | Briefing | Budgets and schedules management
07.
Press Relations
Coordination of PR agency
Writing
Proofreading articles
Media training
Podcast production
08.
Social Media
Writing
Art development
KPI Reports
08.
Events
Organization of lectures, cocktails, and workshops for internal and external audiences.
Interface management with suppliers in areas such as audiovisual, logistics, F&B, and gifts.
Coverage of publicity events to maximize visibility and impact.
Reception and briefing for speakers, ensuring a smooth and successful event experience.
Diversity and Social Responsability
Coordination of the agenda and strategy of affinity groups
Events and training sessions
Publicity on social networks
Relationship with institutions for partnerships and institutional support
Organization of volunteer actions aligned with diversity group pillars
Dialogue with non-governmental organizations and institutes to establish partnerships and support
Contact Information
Email
melare.amanda@gmail.com
Phone
(647) 395 1050
Amanda Melaré